Digital Marketing Expert Instructors

Trudyellen Richards - Digital Marketing Specialist Trudyellen currently serves as the General Manager at Square One Media – Learn by Doing Workshops and Marketing Agency, where she specializes in improving business performance and achieving growth for business owners, managers, and executives in the Greater Port Macquarie Area. Her high-level digital marketing experience includes managing social media strategies across multiple platforms, developing and executing seasonal and campaign strategies, and increasing engagement and follower base through innovative social media tactics. Trudyellen’s expertise extends to e-commerce platforms, marketplaces and understanding online consumer behavior. She has successfully implemented strategies to drive online traffic and conversion rates through platforms like Shopify, Magento, WooCommerce, BigCommerce and eBay, Amazon, MyDeal, kogan. Her ability to analyze online consumer behavior has enabled her to optimize user experiences and improve customer satisfaction across various digital touchpoints. Trudyellen holds a degree in Agricultural Economics from Cornell University and has pursued further studies in Commerce & Business Law at Curtin University. Her professional development includes leadership training from Dale Carnegie Training.